Wednesday, February 9, 2011

Ainsley






Qi presents to you our new contemporary sportswear label called Ainsley!

About Ainsley

What?
A collection of limited-edition pieces that have modern design and durability.

Who?
Ainsley is a woman of culture. She was born in Manchester, England and moved to the United States when she was 12 with her family. She fondly remembers going to Chelsea London on the weekends with her mother to shop for leather and tweed pieces where she was introduced to countless artists, sculptors, and musicians. Ainsley channeled her passion of work into her personal style.

Ainsley's style is both practical and self-expressive. She looks for pieces that have an amalgamation of the old and the new, such as leather miniskirts, patch sweaters, and vivid prints, as well as clothing that fuses her love of modern edginess with a classic British elitism.


Why?

Ainsley is a product of what she is experiencing in today's society: recession, war, global warming, the Social Age. She sees current fashion as unoriginal and doesn't follow the trends. She is tired of seeing the same designs and overpaying for inferior products. She creates pieces that reflect her own experiences and personal desires. Ainsley thrives on choice, durability, and versatility. She believes in a new fashion realism that clothes must work over and over, from day to night, and season to season.


Where?
New York

When?
Launching Fashion Week

Add Ainsley on Facebook and follow us on Twitter (twitter.com/ainsleyny) to keep up to date with the latest on Ainsley!

No comments:

Post a Comment